UK Tribes 2013

The project identified the following as the 2013 UK Tribes which represent British youth culture. Below is a picture of the five main segments the UK tribe have split into. These five segments consist of Alternative, Mainstream, Urban, Aspirant and Leading Edge. Then small groups consist within these five main groups. 




Below is a video that the UK Tribe have created. In this video they have talked about the segment of Urban



Below is another video of a group within a segment and i have chosen the group in which is quite likely to fit in with me although i don't agree with everything in it that is said.